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F8 Crowd-funding / sponsorship test v Čestině

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Popis

Crowd-funding is raising funds for a project, event or activity by asking a large number of people to each contribute a relatively small amount of money. Sponsorship can involve contractual agreements between the sponsoring company and the recipient of the financial support that implies advertising or promotion rights for the company

Příklad

MyParkScotland offers an online platform created for raising funds for green spaces and parks in Scotland. The website combines elements of project funding for individuals and businesses in an attempt to contribute to the developing of the long-term sustainability and endowment funds.  The company has developed a free Crowd-funding Resource Kit that provides guidance for groups willing to kick-off crow-funding projects. The project portfolio of the MyParkScotland includes crowd-funding initiatives aimed supporting and implementing green elements, educational events, as well as the built infrastructure (sports and children playgrounds) and monuments (source:  (MyParkScotland n.d.)).

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